Una de las mayores guerras que hay constantemente dentro de los social media es ver quien posee mayor número de usuarios, aunque en la mayoría de las ocasiones es más importante el número de usuarios activos durante el mes que los que simple tienen un perfil o cuenta abierta en determinada red social.
Ni que decir tiene que la red con mayor número de usuarios abiertos es Facebook, como vemos en la tabla siguiente en la que hay 1 billón de usuarios, en contabilidad norteamericana y que para nosotros serían 1.000 millones de usuarios, que no es poco con todo y con eso.
No obstante hay cifras de usuarios que nos sorprenden, para bien y para mal, por eso las hemos marcado porque nos han parecido dignas de analizar.
A continuación os dejamos las cifras a cierre de 2012 de los usuarios, totales y activos, que poseían los diferentes social media y coloquialmente las redes sociales:
- Facebook: 1 billion users; 604 million mobile users; More than 42 million pages and 9 million apps
- Youtube: 800 million users, 4 billion views per day
- QQ: 700 million monthly users (China)
- Qzone: 500 million users (China)
- Twitter: 500 million total users, more than 200 million active users
- Google+: 400 million registered users, 135 million active users
- Sina Weibo: 400 million users (China)
- Tagged: 330 million registered users
- Gmail: 287 million users
- Hotmail: 286 million users
- Yahoo! Mail: 281 million users
- Skype: 280 million users
- Shazam: 250 million users; 5 billion tags
- Ortsbo: 212 million unique users
- WeChat: 200 million users
- VK.com: 190 million users
- Soundcloud: 180 million monthly users
- LinkedIn: 175 million users
- Pandora Radio: 175 million registered users
- Badoo: 162 million users
- Tumblr: 150 million users
- Viber: 140 million users
- Paypal: 117 million users
- Ebay: 100 million active users
- Instagram: 100 million registered users, 4 billion photos
- Renren: 100 million users
- SoundHound: 100 million users
- WeiXin: 100 million registered users
- Duban: 100 million users
- Dropbox: Over 100 million users
- Nimbuzz: 100 million users
- Line: 85 million users (Japón)
- Netlog: 84 million users
- Tango: 80 million users
- Yelp: 78 million users; 30 million reviews
- Flickr: 75 million users
- WordPress: 74 million blogs
- MyHeritage: 72 million users
- Voxer: 70 million users
- Kakao Talk: 70 million users
- Tango: 65 million users
- MyLife: 60 million users
- ooVoo: 58 million subscribers
- Socialcam: 56 million monthly users
- Sonico: 55 million users
- Classmates.com: 55 million users
- Steam: 50 million users
- Evernote: 45 million users
- Reddit: 43 million users, 400 million unique visitors; 37 Billion Page Views
- Viddy: 39 million users
- Groupon: 36.9 million users
- Spotify: 33 million active monthly users, 5 million paid subscribers
- Branchout: 30 million users
- Bebo: 30 million users
- MyFitnessPal: 30 million users
- Netflix: 30 million users
- Kik Messenger: 30 million users
- Waze: 30 million users
- Deezer: 26 million users
- Stumbleupon: 25 million users, 1 billion monthly page referrals
- MySpace: 25 million users
- foursquare: 25 million users, 1 million businesses, 10.4 million monthly users
- Pinterest: 25 million users
- Wix: 25 million users
- Life360: 25 million users
- Outlook.com: 25 million users
- Change.org: 25 million users
- WAYN: 21 million users
- Flipboard: 20 million users
- Pulse: 20 million users
- Etsy: 20 million users, 100 million products
- iHeartRadio: 20 million users
- Momo: 20 million users
- Care2: 18 million users
- Edmodo: 15 million users
- Runkeeper: 14 million users
- Fotopedia: 14 million users
- Glassdoor: 14 million users
- Tuenti: 13 million users (España)
- Goodreads: 13 million users
- Vimeo: 12.6 million users
- box.net: 12 million users
- Xing: 11 million users
- Mint.com: 10 million users
- Eskimi: 10 million users
- Rdio: 10 million users
- Fab: 9 million users
- SkillPages: 8 million users
- Pocket: 7.4 million users
- Freelancer.com: 6.6 million users
- Rounds: 6 million users
- Yammer: 6 million users
- Hootsuite: 5 million users
- Viggle/GetGlue: 4.4 million combined users
- LockerDome: 4 million users
- Hulu Plus: 3 million users
- Shopkick: 3 million users
- Path: 3 million users
- MeetMoi: 3 million users
- Rally.org: 3 million users
- Ookbee: 3 million users
- Glympse: 4 million users
- Gogobot: 2.5 million users
- Fancy: 2 million users
- Quora: 1.5 million monthly unique users
- Blippar: 1 million downloads
- Songza: 1 million users
- MeetMe: 1 million user
- Visual.ly: 145,000 users
- App.net: 20,000 users
- Facebook: 1 billion users; 604 million mobile users; More than 42 million pages and 9 million apps
- QQ: 700 million monthly users (China)
- Qzone: 500 million users (China)
- Sina Weibo: 400 million users (China)
- Twitter: 500 million total users, more than 200 million active users
- Google+: 400 million registered users, 135 million active users
- Hotmail: 286 million users
- Skype: 280 million users
- Shazam: 250 million users; 5 billion tags
- LinkedIn: 175 million users
- Instagram: 100 million registered users, 4 billion photos
- Line: 85 million users (Japón)
- Tumblr: 150 million users y WordPress: 74 million blogs
- MySpace: 25 million users
- foursquare: 25 million users, 1 million businesses, 10.4 million monthly users
- Pinterest: 25 million users
- Tuenti: 13 million users (España)
- Hootsuite: 5 million users
- Quora: 1.5 million monthly unique users